0 Google’s Success Mantra Revealed

In an interview with AdNews, Google Asia Pacific president, Daniel Alegre, has revealed some business secrets that you may not find in any business management book. Most of us think that Google has issues with Apple and vice versa, but that’s not true at all.

Both the companies are following their own strategies and plans to be on top of the competition. If you don’t believe, here’s what Daniel said -

“Whenever iPhone succeeds, Google succeeds. I actually don’t look at it as iPhone versus Android. iPhone is a very strong driver of query growth for Google. We also monetize apps through the iPhone…we actually benefit from iPhone’s growth.”

Shocking, eh? For those who don’t know, Apple uses Google Search as their primary search engine on Safari browser for all the iOS devices, which means Google gets direct traffic from Apple’s devices. As confessed, Google is also generating revenues from their iOS apps. Now, that’s the secret of Google’s success.
Alegre has also commented on the ongoing competition in the mobile OS business -

“We truly believe there has to be as few platforms as possible in order for apps developers to focus their development.”

Of course, Google don’t want any more competition from other OS developers and it would obviously damage the revenue system of their company. Android OS has attracted millions of users through different mobile phone devices. With 300,000 activations per day, Android is now surely making strong moves to capture the first position in the market.